Verpack Group’s service offer now extends to digital printing. Its Tours workshop – the group’s most recent acquisition – has just started up operations for an HP Indigo 15 k HD printing press. This machine caters to brands’ demands for small and mid-sized production runs. It also facilitates late-stage personalization, difficult to manage using traditional printing techniques. Building on the printing and decorating expertise through which the company has carved its reputation, the addition of digital printing capabilities will transform the factory into the group’s hub for smaller production series.